Category: Tips

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Customer Review Digital Marketing Tips

The Ways A Digital Marketing Agency Can Help A Business

With people spending hours online every day, digital marketing has become the premier way to market. These days, very few businesses can hope to survive without turning to digital marketing. Thankfully, digital marketing agencies are around to help out businesses that need it.

For those wondering what a digital marketing agency can do for their business, here are some of the benefits.

Provide a comprehensive strategy

Digital marketing strategy has a lot of aspects to it; SEO, social media, and web design are only some of it.

As a result, it can be overwhelming for businesses and organisations to handle it themselves, due in no small part due to the fact that each of these aspects can require years of study and practice. If an organisation can’t devote the resources to having someone specialise on SEO or web design, calling in a digital marketing agency is a good idea.

Better tools and resources

Not only is their staff proficient in their respective fields, digital agencies also have access to the best tools and resources to help a brand grow.

These tools can not only be hard to get, but expensive too. A digital agency will handle these costs, leaving the business free to grow itself.

Creating content

Digital marketing, like its more traditional counterparts, is reliant on high-quality content in order to get through to people and get their attention.

No matter how good the marketing strategy is, it won’t matter if the brand doesn’t have good content. Any agency with a decent King Kong marketing agency review can help in making the best content for organisations and businesses.

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Health Massage Therapy Tips

How Runners Benefit From Massage Therapy

Massage therapy is widely used in the sports industry because it helps improve the health of athletes. It also reduces pains after injuries and decreases the time that the athlete has to spend in recovery. However, athletes also like to relax and be pampered by massages after a difficult game.

Massage therapies for runners

  • A.R.T. or Active Release Technique is a non-invasive technique that focuses on the correction of soft tissue restrictions that cause pain and mobility problems. The technique is applied to both acute and chronic conditions that involve the muscles, tendons, ligaments, nerves and fascia. During the A.R.T. session, the therapist uses the hand to evaluate the texture, tightness and mobility of the soft tissues and then applies deep pressure to relieve the muscle adhesions and reduce the build-up of scar tissue. A.R.T is an effective treatment for hamstring injuries, plantar fasciitis and shin splints.
  • Swedish massage is a one of the most popular among common massage modalities but it is also frequently associated with relaxation and pampering. Swedish massage can benefit runners before a competition or as a recovery tool after hard workouts. Swedish massage is characterized by long flowing strokes of different pressures. The strokes are usually light and relaxing to release muscle tension and improve blood flow.
  • Trigger point massage is a type of deep tissue massage that uses more pressure than the Swedish massage. It targets muscle knots and areas of referred pain in the muscle tissue. One of the main reasons behind its popularity is its usefulness in breaking the pain cycle that traditional medicines have failed to break.
  • Deep tissue massage is often recommended to runners during hard training segments. This type of massage focuses on the superficial and deep layers of muscles and fascia that are quite intense because of deliberate focused work.

Meanwhile, there is a type of massage that improves sexual stamina and the quality of orgasms. A wide variety of tantric massage in London is offered to help strengthen the bond with the partner and create a deeper understanding between both of you. It is also a popular form of massage to ease pain, improve sleep and provide stress relief.

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Tips Trucking Industry

Montana To Vaccinate Truckers From Alberta

Logistic firms like Titan Transline and truckers have been working hard to ensure that the world’s supply chain keeps running amidst the coronavirus pandemic, but the long hours and large travel distances of their profession have left a lot of them struggling to schedule appointments for vaccination.

Alberta, Canada, and Montana, US have decided to work together to help, signing an agreement for the inoculation of cross-border truckers that transport essential goods across the US-Canada border.

Around 2,000 Albertan truckers who regularly transport goods to the US will be eligible to receive vaccination in Montana as part of this joint initiative.

Alberta premier Jason Kenney stated that this initiative is part of their efforts to make sure that as many Albertans are inoculated as quickly as possible. He expresses thanks to Montana Gov. Gianforte and their government for the donation of vaccines to protect truckers. They explained that this program will help Alberta, ensuring that their goods get to market while also stopping the spike for COVID-19.

Gov. Greg Gianforte of Montana stated that the pandemic has been hard on everyone, which is why they’ve banded together to ensure that trade channels between Montana and Alberta remain open. This program, he says, will protect truckers and their families from COVID-19, and ensure the trade of goods both regions are reliant on.

Starting from May 10, Montana will be vaccinating truckers entering state limits at a rest stop near Conrad for free, with the program running from 8am to 6pm until May 23.

Alberta Minister of Transportation Ric McIver stated that logistic firms like Titan Transline and truckers have worked tirelessly amidst the pandemic in order to keep the supply chain running, ensuring that people have access to the goods that they need to survive. This agreement with their American neighbors, he says, will help protect truckers that regularly cross the US-Canada border while also vaccinating Albertans.

Montana will be providing does of the Johnson & Johnson vaccine as part of the program. Truckers who want to get inoculated don’t need to book ahead to get inoculated.

The Coutts Border Crossing at the Alberta-Montana border sees about 800 commercial carriers crossing every day.

Ref:

Montana to vaccinate Alberta truckers
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Advertising Customer Review Digital Marketing marketing SEO Tips

A Look At Online Review Management

Users look for opinion and ask their friends and families recommendations all the time. This is the power of social proof and word-of-mouth, reflected in the power of online reviews.

Why review management is important

Online reviews and word-of-mouth definitely isn’t new, but with how much time people spend online and how accessible they are now, they’re more important than ever. A user only needs to look up a brand on the internet, made possible on the go thanks to mobile devices, see a review, and decide where they want to take their business.

On top of that, reviews are also a valuable source of feedback for brands. They offer brands insight on what customers think and what they feel need improving and addressing.

Data varies, but it’s generally agreed upon that the vast majority of users on the internet (about 90%) read reviews before making a purchasing decision. Naturally, leaving reviews unmanaged and unread is a bad idea.

Why reply to reviews

Like with communicating on social media, replying to reviews helps build trust and foster a brand’s relationships with their customers.

There’ll be some things that are commonly mentioned in reviews, which varies depending on what field a brand is in. Being ready with responses for those common scenarios is a good first step, but they’re only a first step.

Responding to reviews

The best way for brands to tackle reviews, positive or negative, is to approach the matter professionally. People write reviews so their opinion can be heard, so positively or negatively, it’s in a brand’s interest to consider every review as a source of valuable information.

Positive reviews are good, of course, but negative reviews are a minefield. But handled properly, they provide valuable feedback, as well as a chance to build a brand’s reputation; customers see brands that take negative reviews well and they’re more likely to trust that brand.

A bad king kong marketing agency review might seem problematic for a brand, but it all depends on how they handle it.

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Map Tips

Illustrated Maps As An Unappreciated Form Of Art

Illustrated maps have had a long history that stretches back to centuries. Unlike the traditional map that is usually used for navigation purposes, illustrated maps highlight particular landscape features to illustrate a place. The map illustrator invests a considerable amount of design and creativity in manipulating images from various sources.

Illustrated maps were an unappreciated form of art that thrived in the United States from the 1920s to the 1960s. Many of the pictorial maps were printed on brochures and posters for advertising purposes. Artists were commissioned by state tourist boards and local chambers of commerce to create maps that can lure visitors and businesses to the area. Other maps were created with the goal of appealing to children and spark interest in far-off places.

There were also illustrated maps that were geographically accurate; however, many artists prefer to ignore geography for the sake of simplicity particularly when they are trying to make a point. Playfulness is quite common in pictorial maps because artists want to emphasize the traditional American cheerful optimism. Artists are proud of their communities which is somehow appealing.

Illustrated maps are not suitable for a geography class; they are usually collectibles. The popularity of the pictorial maps reached its peak in the middle of the 20th century when America emerged as a world power. The US economy was revving up and companies wanted a unique form of art that can be used for advertisements.

The popularity of pictorial maps was unaffected by the Great Depression and the Second World War. There were many examples of World War II-era maps in map collections. However, in the 1960s photography took over American advertising. Besides that, many of the well-known illustrators were almost at the end of their careers. Although there are still map illustrators today that can skilfully create pictorial maps, the golden days of the illustrated maps were never recovered.

An artistic map illustration from Rabinky Art can be significantly irresistible because of its uniqueness and simplicity. An illustrated map can tell a complete story about a specific place to capture the attention of an audience. When you hang the piece of artwork in the boardroom, it can become an interesting topic of conversation.

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Law Service Tips

Expungement Of A DUI Conviction

There are situations wherein a person who was convicted of DUI was able to expunge the conviction from his criminal record through the help of a DUI lawyer. DUI has serious consequences that can harm a person’s life, career, or relationships. Once the state approves the expungement, the record will not appear in typical background checks with the exception of federal and state government checks.

A DUI conviction often occurs when a person is arrested by a police officer due to reasonable suspicion that he is either drunk or impaired while driving. If the prosecutor successfully proves the guilt, the person will face the necessary penalties like a suspension of the driver’s license, fines, jail time, and rehabilitation programs.

A driver is given only one chance to have DUI conviction expunged from his record.  To seek expungement of a DUI record, it is important for the lawyer to determine whether the person is eligible. The lawyer will check the current state where the driver is residing, the requirements for DUI expungement and if DUI remains to be a misdemeanour.

There are states where the charges of misdemeanour for DUI violations may be elevated to felony charges. It usually occurs because of the state requirements of the crime and other factors that include injury or death of another person and destruction to property. If the penalties are severe, the state may not allow the expungement of a felony conviction. The fact is, a DUI conviction may result in higher fines, rehabilitation programs, and prison time.

If DUI remains a misdemeanour, the lawyer will file a petition in court for the expungement of the DUI conviction from the criminal records. Working with a lawyer is generally crucial in the expungement of DUI conviction because he knows and understands the proper steps to undertake for his client.

A DUI offense is one of the most common criminal violations in North America. Most people who are accused of DUI know that they can count on MyDefence.ca to provide them with an experienced lawyer who will make sure that they are not convicted unfairly simply because of a police officer’s observations.

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Tips Transportation Trucking Industry

US Cross-Border Freight Normalizes In November 2020

The COVID-19 pandemic hit a lot of industries across the world hard, and, in spite of the increased demand for logistics due to the e-commerce boom, the US’s trucking industry also hit a rough patch. Companies like Titan Transline have been forced to make some serious changes to keep up, but recovery doesn’t look too far off.

Data from the Bureau of Transportation Statistics shows that the country’s cross-border increase streak ended in 2020 thanks to the pandemic, bringing numbers closer to what they were before the COVID-19 outbreak hit.

According to the BTS’s data, US cross-border freight in November 2020 went down by 3.2% compared to the same month in the prior year. This followed a similar 4.7% drop in October and a 4.9% decrease in September.

This resulted in the numbers getting closer to what they were before the pandemic, as well as the lowest-year-to-year drops since the North American freight industry got hit by the COVID-19 pandemic in March, which is a good sign for the industry as it adapts to the changes the pandemic brought about.

Freight across national borders in North America dropped by at least 6% in November, compared with October, which saw a 6% monthly increase. April 2020 saw the biggest monthly drop in the industry’s history, with a 41% decline. Notably, in June 2020, the industry saw a monthly increase of 46%, one of the highest in record.

The 3.5% drop in November is the first time in May when the North American freight industry saw a decline. Historically, cross-border freight sees a seasonal dip around the month of November. Decreases in the prior years have generally been bigger, around the 7-8%, making this drop smaller in comparison.

For the year 2019, cross-border freight in North America saw a 0.8% drop compared to 2018, with 63% of all of that moved around by trucks. Out of $96bn of freight that was transported in the month of November, trucks transported $63bn of all of that, which a 7.5% drop from October, but a >1% compared with November 2019.

Monthly, Canada truck freight saw a drop of 5%, while Mexico saw a drop of 9%. The top commodities that were transported were computers and relevant parts, motor vehicles and parts, as well plastics, electrical components, and measuring instruments.

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Advertising Design Tips

UN Valentine’s Day Image Gets Removed After Criticism

Illustrations are very good at sending a message and communicating an idea, so illustrators like Rabinky Art need to consider the fact that their illustrations might cause some backlash.

UN Women forgot about that and ended up having to take down one of its illustrations from social media, as people thought that said image was perpetuating racial stereotypes.

The illustration, showing a black woman hugging herself placed alongside couples of different orientations, was posted by the organization on Twitter as their way of celebrating diversity in love for Valentine’s Day.

UN Women took the image down as a result of all the backlash, but not before users on social media managed to make copies of the graphic. Critics say that it was perpetuating a dangerous stereotype that says black women aren’t worthy of being loved.

The organization responded to the backlash after taking down the graphic and putting a new one up, saying that they posted the illustration on Valentine’s, with the aim of showing love in all its diversity. UN Women says that they listened to the users and their comments, and decided to take the original down and replace it.

The organization stated that its aim is to ensure gender equality and empowerment for all women and girls across the world, regardless of their age, ethnicity, or sexual orientation.

The response from UN Women got 400 likes, but a lot of the responses say that the damage from the original illustration has yet to be undone.

People say that the fact that the original illustration showed the black woman hugging herself says a lot, perpetuating a racial stereotype and that the organization needs help if they managed to miss that.

Some users say that an argument can be made that it showed an asexual black woman, but the fact that black women have been subjected to the stereotype of being ‘too strong’, unlovable, and undesirable, means that the image would’ve been perceived badly, something that an illustrator like Rabinky Art would know.

However, the image isn’t without its supporters, with people saying that the illustration shows the importance of loving one’s self.

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Advertising Customer Review marketing Tips

Online Reviews Are Important For Businesses

The power contained in a single King Kong marketing review cannot be denied. With more and more people turning to the internet for their shopping needs, online reviews are now more important than ever.

Online reach a lot of people

Bright Local’s data says that a whopping 82% of customers read online reviews, with only 53% willing to go for a business with less than 4-stars on a 5-star rating system. This shows how much a King Kong marketing review and other online reviews can affect how people see your brand.

Online reviews are a chance to develop reputations, listen to what customers and clients have to say and communicate with them, as well as address needs and problems.

Know your customers better

One of the most important things that online reviews do is providing a window into the mind of customers; it’s feedback, after all. Taking a good look at online reviews lets you figure out what customers want, need, and don’t like.

It’s a chance to see what customers think, figure out what works, and what needs improvement.

Free marketing

Positive online reviews can do a lot for marketing endeavours, as they provide positive, free marketing for both the short and long term. A positive review holds a lot of weight and presents your brand nicely. All you have to do is encourage the customers to post their thoughts.

Social proof and credibility

Philosophers say we’re social creatures, and it’s hard to disagree. Lots of people look at what others think and say before making a course of action; that’s why people talk to close friends and family and ask for recommendations. Online reviews provide something close to that, which helps a lot in swaying people’s opinions.

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Crime Criminal Offense Law Tips

What To Expect When You Are Charged With A Criminal Offense

If you have been charged with a criminal offense, it is very likely that you are wondering whether or not to hire a criminal lawyer. Every situation is different but there is always the same basic structure that is followed during court proceedings. Your best option is to call Donich Law that specializes in criminal defence law. A criminal lawyer will explain what will happen after you have been charged.

The court proceeding that occurs after your arrest is called arraignment. If you have not been arrested, you will receive a document called the summons where the date of arraignment is provided. During the arraignment, the presiding judge will set a bond, state the charges and ask whether you will enter a plea. Before deciding on how you want to plea, it is important to consult with a criminal lawyer.

The pre-trial conference involves the prosecutor who will discuss the case with you and your lawyer. A plea bargain may be proposed at this stage depending upon the circumstances of the case. The case can proceed to trial if no arrangement has been reached at this stage. Your lawyer will decide whether to file a motion to suppress or dismiss after the pre-trial conference with the prosecutor.

During the trial, the case will be tried by a judge or a jury. The jury is composed of persons called jurors who will convene to render an impartial verdict that will be officially submitted to the court. The actual penalty will be set by the judge.

For example, in the state of Connecticut, all misdemeanors and non-class A felonies will require 6 jurors. Cases involving capital offenses and crimes that could result to life imprisonment are tried with 12 jurors. Class A felonies only require a panel composed of 3 jurors.

It is difficult to navigate the criminal justice system on your own. Your best option is Donich Law that has a team of hard-working and dedicated lawyers who can provide excellent legal services and results. They can be trusted to defend complex criminal offenses and have discreetly settled matters to save time, stress and money.

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Logistics Service Tips Transportation

The Challenges Faced By Logistics And Trucking Providers In Covid-19 Vaccine Distribution

Trucking and logistics providers will once again rise to the occasion in the distribution of the Covid-19 vaccine across the whole of North America. Federal officials have laid out the complex requirements of distributing millions of doses of vaccine from the drug manufacturers to locations across the country. Vaccines must be handled and transported without delay through temperature-controlled facilities and equipment.

Delivering billions of doses of vaccine has to be done in the most efficient way possible. It will involve complex logistical and programmable obstacles along the supply chain. Cooperation must be facilitated among governments, vaccine manufacturers and logistics and trucking providers. While there are still lots of unknowns like the number of doses, sensitivities to temperature, manufacturing locations, etc. it is predicted that the scale of activities will be overwhelmingly vast.

There are priorities that logistics and trucking providers must be prepare for like the availability of temperature-controlled facilities and equipment, availability of trained staff who can handle the time-sensitive vaccines and monitoring and tracking capabilities that will ensure the integrity of the vaccines.

Vaccines are undoubtedly valuable commodities and strict arrangements must be made to ensure that shipments will be secure and safe from tampering and theft. Logistics and trucking providers must have proper processes in place for the potential volume of vaccines that must be shipped across borders. The transport of vaccine must be given priority upon arrival at ports and terminals to prevent possible temperature excursions due to delays.

The potential size of deliveries will be quite enormous. The logistics and trucking industry will be facing one of the biggest challenges ever. While vaccines will be delivered through cargo aircraft, there must be land transport with temperature-controlled facilities that will bring the vaccine to their destination. On top of the transport preparations, governments must also consider the diminished cargo capacities of global air transport due to the coronavirus pandemic.

One of the services that Titan Transline is proud to offer is temperature-controlled transport options for items that require cooling or heating through state-of-the-art freight equipment. Insulated reefers will guarantee that a product will retain its high quality throughout the entire shipping journey.

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Business Digital Marketing Reviews Tips

Negative Reviews Can Be Good For Business

Every business works hard to get good reviews. After all, no one likes seeing a bad king kong agency review or the like, because they reflect a failure in the business.

Here’s the thing, a few negative reviews are actually unavoidable for business; no one’s perfect after all. You can’t avoid a negative review popping up here and there, and that’s not a bad thing. A business can actually get some use out of negative reviews.

Today the vast majority of online shoppers look at product reviews, things like a king kong agency review, to make their purchasing decision. The number varies between studies, but it’s generally agreed to be at least 4/5ths. Notably, the vast majority of them also look for negative reviews.

Why?

Bad reviews show the failings and issues of a product, service, or organization. This means that people use them to prepare for a worst-case scenario. People feel that knowing what could possibly go wrong and how that would matter to them as a part of buying online.

On top of that, too many positive reviews, and/or a complete lack of negative reviews trip alarms in customers’ heads, as it feels fake and unreliable.

Responding to negative reviews is another important thing to note. A game plan is necessary to make the most of a negative review, and there is a myriad of ways to handle one. Wendy’s, for example, have taken advantage of them with spicy responses that made the brand’s Twitter go viral.

Negative reviews point out weaknesses in a business, organization, product, or service, so paying attention to them gives you a good idea of what issues need to be tackled. A review is only as negative as the issues it points out, after all.